When you think of advertising, you might not immediately think of dating. But the campaign doesn’t necessarily have to have anything to do with that. It’s more about reaching your target audience effectively. With LOVOO as an advertising platform, you can present your message to an audience of millions. Click through the advertising formats or the campaign planner and download the LOVOO media kit in the download area.
LOVOO As Advertising Partner
Reach millions of people
Ad Formats
Rewarded Video
The user is rewarded with credits for watching a full-length promotional video. The credits allow interaction in several areas of the LOVOO app.
The video cannot be skipped. This results in a particularly strong video view through rate. The full-screen format also guarantees a high level of attention.
According to independent evaluations, rewarded videos offer the best user experience. Since users have made a conscious decision to do so, the video experience is more likely to be associated with positive emotions for them.
- User acceptance ensures better brand awareness.
- highest click rate of all formats
Fullscreen Interstitial
is played in a very central app section called ‘Match Game’ and thus generates a high brand awareness.
- very high click rate
- also possible with video
- Full Screen (scalable to all devices e.g. 640×960 px)
Specifications
Formats & Sizes:
PNG, JPG, GIF, HTML5-Script, mp4 – max. 3,5 MB
Medium Rectangle
The classic banner is displayed both in the profile and in the image gallery.
– Available for both web and in-app.
Specifications
Size and formats:
300 * 250 px PNG, JPG, GIF
Native Feed
This format is implemented in the user feed.
- native implementation lead to a high amount of trust
- Ad is generated from image, text, title, logo and CTA button.
Specifications
Main picture size:
1.200 * 617 px
Specials
Sponsored Gift in Live Video
Instead of just uploading pictures, users can go live themselves with the video function. They start a stream, talk about themselves and interact with viewers. The streamers receive virtual gifts as token of appreciation.
With the Sponsored Gift, we create an individualized gift for the advertising partner (also with a company logo).
CAMPAIGN PLANNER
Get your offer now
Fill in the form:
DOWNLOADS
Download all important information here and get an overview of your opportunities and benefits with LOVOO as a media partner.
How can I help?
Jens Pappermann
Business Manager – Advertising
